Offers Nike

Welcome to Nike Inc., a company that operates worldwide in the sports equipment sector creating items such as clothing, footwear, accessory balls and more. The company takes care of the entire process of its products: from design to marketing. The ability to tackle so much work is due to its great success since its founding in 1964, although it started being called "Blue Ribbons Sports" until seven years after it was renamed Nike Inc., which is the name of the goddess of victory in Greek mythology. , Nike. After years of growth and evolution, Nike now has more than 500 factories around the world, which makes us understand a little better the great scope of this company.

In 1971, the graphic designer Carolyn Davidson was commissioned to create the famous logo of the company that has been creating a very strong image and a rigorous positioning in the minds of customers since then. The famous logo today known as the Swoosh , represents a wing of the Greek goddess that was commonly depicted with two wings and running (which was a perfect metaphor for Nike's purpose).

Initially the logo consisted of symbols (the Swoosh) and typography (nike) and both were united in the same space, with the word superimposed on the icon. After a few years, they decided to separate the brand name from the Swoosh in such a way that they were only joined at the bottom of the letter E and also put the font in capital letters. All these changes allowed the brand to create a single color logo and, therefore, a better reading when embroidery appeared on clothing or balls ... It was not until 1995 when they permanently eliminated the word Nike from the logo since the brand had reached such levels of recognition and success , that the company name was not necessary for users to instantly recognize it just from the Swoosh.

To achieve such positioning, the brand used a lot (and continues to use it) sponsorship as one of the main advertising and public relations actions. Its strategy consists of sponsoring the most outstanding teams or athletes in the sector so that people associate their brand with success and victory. Some of the most prominent athletes have been Michel Jordan and Cristiano Ronaldo to such an extent that the brand has created product lines based on them such as Air Jordan or Nike CR7. In addition, you can find sponsorships with Roger Federer, Tiger Woods, Kobe Bryant, Serena Williams, Lebron James, María Sharápova, Ronaldo, Manny Pacquiao and many others. There are also sponsorships with sports institutions having among their ranks such important teams as CF Barcelona, Sevilla FC, Paris Saint-Germain, Inter Milan, Málaga CF and a list of the longest and most interesting.

Nike's products are currently among the most valued on the market and with a wide range of articles among which you can find everything you want from the world of sports. What started as a sale of running track shoes has turned out to be a display of products for many sports such as basketball, baseball, soccer, track and field, tennis, cricket, ice hockey and lacrosse. Nike's star products are its shoes that have impeccable designs and people are delighted with their functionality since they are designed specifically for each use that is going to be given. This allows athletes to have powerful tools that help them to perform their exercise correctly.

The fame and success of Nike has led the brand to not only be a great power in the sports world, but also that people use their clothing to perform other actions beyond exercise . It has become a fashion brand and a benchmark in many styles of clothing.

Take advantage of the best Nike offers that you can find here and get all the products you need to do your favorite sport properly or simply to enjoy the high quality of their articles.

Nike is a well-known brand for its men's Sports Shirts & Tees, men's Tracksuits y men's Sports Shorts items, and you can find them with great discounts below.

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