Offers Kappa
Kappa is a company of Italian origin specialized in sportswear, although you can also find more casual products, but always with the scoop of being comfortable products that help people to carry their day to day in the most pleasant way possible. We are talking about a company with great recognition and world fame with more than 11 thousand employees all over the planet.
The trajectory of the Kappa brand is one of the oldest in fashion since its foundation dates back to 1916 when Abramo Vitale founded Maglificio Calzificio Torinese. Yes, in the beginning the company was not called Kappa since this would come many years later and by chance. What they were clear from the beginning is that theirs was the textile industry and that is why they began manufacturing socks and in subsequent years, they expanded their product catalog.
The name was officially changed to Kappa in 1967 but they had already used it on their garments since 1958 and all due to a failure in the production of a batch of socks . To distinguish the faulty socks from the new ones with the high quality they were used to, they decided to rename the good ones by putting K-kontroll. Managers liked the sound of the brand starting with the letter K and opted to put the Kappa name on their products from that moment on. Kappa is the way the letter K is read in the Greek alphabet .
Another of the brand's coincidences is its final logo , the one that you can find on each of its garments and so iconic of the brand that many people are able to recognize it without the letters of the brand appearing next to it. At the beginning of its history, the company's logo was an eagle that held a circle in which the letters MCT of Maglificio Calzificio Torinese, the original name of the brand, could be seen.
When they changed their name to Kontroll they had to change the logo and decided to put a K inside a pink oval. This logo did not last long as, in just two years, they re-renamed the brand to Kappa. The next logo was a K half covered with a white tank top, plus the word Kappa appeared underneath.
When the brand was officially registered, they removed the big K with the shirt to give more importance to the name of the company, which, after all, was what they were interested in. The current logo so identifiable, is born from a photo session of swimwear. The models, a woman and a man, sat back to back on the floor creating an almost symmetrical figure. In the studio they really liked that snapshot and they used it as a logo putting the silhouettes and fill in black and adding the Kappa letters underneath. Many people associated this image with equality between men and women and the need to support each other and vice versa. The following changes were more superficial, such as when in 1994 they eliminated the filling of the logo to leave only the outline, in this way the symbol was lighter while being more modern.
The company is committed to sportswear since they know and take into consideration how important and beneficial exercise is in our lives . It is obvious that sport helps us to have adequate physical health so that in the present or in the future we do not have diseases that ruin our standard of living. Let's face it, no matter how much money you have, the future plans you have planned or how incredible your life is, if you do not have good health, your stability can be affected and you will not enjoy the beautiful things in life .
In addition to the physical, sport also helps us prevent other types of diseases, even more difficult to cure, such as mental diseases . We talk about depression, stress, anxiety… sport helps reduce the degree of these diseases and prevent them.
Now you have the opportunity to buy Kappa sportswear on sale thanks to the selection made by the offers.com team. Remember that sportswear is good for exercising, but you can also find in it a great ally to do your routine tasks in the most comfortable way possible. Without seams that stick, without rough fabrics, without tightness that tightens our body.
Kappa is responsible for providing consumer items such as men's Tracksuits, men's Sportswear y men's T-Shirts.
The growth in sales of men's clothing, where Kappa best moves, occurs among other reasons for users who buy online at sites like Ofertas.com