Angebot Brand: Routledge
Brand Management in a Co-Creation Perspective: Communication as Constitutive of Brands (Routledge Studies in Marketing)
Siehe Angebot
The Routledge Companion to Contemporary Brand Management (Routledge Companions in Marketing, Advertising and Communication) (English Edition)
Siehe Angebot
The Routledge Companion to Corporate Branding (Routledge Companions in Marketing, Advertising and Communication)
Siehe Angebot